Monday, January 7, 2013

Setting Up Your Esthetics Spa On Your Terms

 
 
Creating your salon is more than picking out wall colors and bedding. A lot of thought needs to go in to the design and set up of your esthetics spa. Even if you are starting small and booth renting you need to have a good plan in place for how your new business will unfold. You cannot ignore good business sense, and if you don't know anything about business try to find a professional who can help you. The SBA (Small Business Association) is a great place to start your research and implenting of your plan.
Before you even get a name for your business, prior to ordering marketing materials and signing the lease you might want to think about your costs: fixed and variable. Fixed costs are those reoccuring on a monthly basis and variable are those that occur more sporadically. You need to have an idea how much it is going to cost to operate your business. While you can't predict every cost ahead of time, at least you can give yourself some insight on how much it costs to operate this specific business. Going in with your eyes wide open is much smarter than diving in blindly.
Booth rent is a great way to get a taste of spa ownership without having to mortgage yourself to the hilt with a large spa, and all the stress that goes along with it. No matter how big or small your business is, it is imperative that you treat it like a business and use all the proper protocols of owning a business. Things you will need to operate successfully:
Property lease (might want a lawyer to review the terms for you); insurance (talk to an insurance broker); daily records (will you hire a bookkeeper or attend to records yourself?); type of ownership-individual, LLC (Limited Liability) Partnership, or will you buy a salon in existence. Don't forget about taxes-you will have to pay taxes on your business and you will want to expense your business expenses (consider using an accountant/CPA to guide you).

Grace Riley author of JumpStart Your Esthetics Career: A Guide For Newly Licensed Estheticians

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